Gordon Brown Proposes Machine Games Duty Increase on Adult Gaming Centres to Address Energy Costs
Zoe Schwarz · Aug 28, 2026

Gordon Brown Proposes Machine Games Duty Increase on Adult Gaming Centres to Address Energy Costs

Gordon Brown has called for an increase in machine games duty on gaming machines located in adult entertainment centres, while excluding bingo halls and pubs from the proposed changes, and this adjustment could generate up to £500 million to support households facing higher energy bills. The former Prime Minister indicated that current Prime Minister Andy Burnham would likely implement comparable steps as part of broader fiscal measures, according to reports from the Racing Post. Observers note the timing aligns with ongoing discussions about public funding needs ahead of potential policy shifts expected around August 2026.
Scope of the Proposed Tax Adjustment
Brown outlined the measure as targeted specifically at adult entertainment centres, where gaming machines operate under existing machine games duty rules, and he emphasized that bingo halls along with pubs would remain unaffected by any rate hike. Data referenced in the coverage suggests the adjustment might yield significant revenue, with estimates reaching £500 million that could then flow toward energy bill assistance programs. Those familiar with the proposal point out that machine games duty applies to certain gambling devices, and an increase here would differ from rates applied in other venues like betting shops or racecourses.
Industry Group Responses and Warnings
The Betting and Gaming Council along with the British Horseracing Authority have issued statements highlighting risks associated with the suggested duty rise, including accelerated closures of betting shops and related job losses across the sector. Representatives from these groups also flagged potential reductions in funding directed to horseracing through the levy system and media rights agreements, noting that such outcomes could follow if operators face higher operational costs. Figures shared in the discussion indicate that many betting shops already operate on thin margins, while the combined effects of closures and reduced contributions might compound pressures on the racing industry supply chain.
Industry analysts have observed that betting shop numbers have declined steadily in recent years due to various regulatory and economic factors, and the proposed machine games duty adjustment could add to those trends if implemented. The British Horseracing Authority specifically warned that diminished media rights payments and levy contributions would follow from lower machine revenues, whereas the Betting and Gaming Council stressed the employment implications for staff working in affected locations.

Connections to Energy Bill Support and Broader Fiscal Context
Brown framed the revenue from the duty increase as a direct resource for helping households manage rising energy expenses, and he tied the idea to actions that Prime Minister Andy Burnham might advance in future budgets. The £500 million figure represents an upper-end projection based on current machine numbers and play volumes in adult entertainment centres, though actual collections would depend on operator responses and any subsequent behavioral shifts among players. People who have tracked similar tax adjustments in the gambling sector recall that rate changes sometimes lead to venue consolidations or machine reductions rather than sustained revenue growth.
Reports covering the announcement note that the exclusion of bingo halls and pubs forms a deliberate boundary in the proposal, distinguishing it from a wider sector-wide levy. This distinction matters because those venues often host different machine types or operate under separate licensing categories, and the focused approach avoids direct impact on community-oriented gambling locations. Data from industry monitoring shows adult entertainment centres account for a measurable portion of machine games duty receipts, yet the precise contribution varies year to year based on footfall and machine utilization rates.
Potential Effects on Betting Shops and Horseracing Funding
Warnings from the Betting and Gaming Council and the British Horseracing Authority center on the possibility of further shop closures if costs rise without corresponding revenue offsets, and they project that job losses would extend beyond front-line staff to include support roles in supply and maintenance. Reduced funding for horseracing via the levy and media rights could affect prize money levels and training infrastructure, according to statements from the authority, while operators might adjust their machine offerings or close marginal locations altogether. Those who study the sector note that media rights deals often rely on steady income streams from retail betting environments, and any contraction there ripples through to racecourse operations and breeding programs.
The proposal arrives amid continued scrutiny of gambling taxation levels, and Brown positioned the increase as one tool among others for addressing household energy pressures without broader tax changes. Industry responses have concentrated on the downstream consequences rather than disputing the revenue estimate itself, with both groups underscoring the interconnected nature of betting retail, employment, and racing finance. Additional closures could reduce the overall number of machines subject to the duty, which in turn might limit the net funds raised compared with initial projections.
Conclusion
The call from Gordon Brown for a targeted machine games duty increase on gaming machines in adult entertainment centres has drawn immediate responses from key industry bodies, and the discussion now centers on balancing potential revenue for energy support against risks of shop closures and reduced horseracing contributions. Prime Minister Andy Burnham's likely alignment with similar measures remains a point of reference in the coverage, while the Betting and Gaming Council and British Horseracing Authority continue to highlight employment and funding concerns. Observers tracking these developments will watch for any formal policy steps that might follow the initial proposal.